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Designing Your Nontraditional Product from Start to Finish: Working with Your Sales and Marketing Teams
nontraditional work, be it in bank products, Internet, direct marketing, credit insurance or worksite? There ... help. MR. EDWARD MOORE: In the context maybe of direct mail, you said to expand the idea of product and ...- Authors: Christopher Hause, Jay Jaffe, George D Light, Kevin J Howard, Craig E Hanford, Van Beach, Robert Stone, Dave Dorans
- Date: Jun 2004
- Competency: Relationship Management>Relationships and trust; Technical Skills & Analytical Problem Solving>Innovative solutions
- Publication Name: Record of the Society of Actuaries
- Topics: Life Insurance>Marketing and distribution - Life Insurance
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Current Trends in Distribution Channels: Where Are Banks Headed?
a bank affiliate that, for instance, would be direct depositing your monthly annuity payments into a ... reason why, perhaps, some people who are better at direct marketing are going to be more successful. They ...- Authors: Christopher Hause, James W Mann, Shaun Norris
- Date: May 2005
- Competency: Strategic Insight and Integration>Strategy development
- Publication Name: Record of the Society of Actuaries
- Topics: Annuities>Marketing and distribution - Annuities; Life Insurance>Marketing and distribution - Life Insurance; Public Policy